Website and Brand Image
Every business that wants to compete in today’s economy must have a strong web presence. This includes a professionally designed, compelling, and user-friendly website that inspires new visitors to take action and do business with you. Consumers are judging whether or not they want to do business with you before you ever get a chance to meet or talk to them now. This decision can happen within seconds based off of what your website communicates to your consumers when they land on it. We provide web design and development services that help you communicate to your customers the image that you want them to know and remember your company by.
Keyword Focused & Optimized to Rank
Every word on every page is meticulously weighed to ensure it supports your digital strategy. We create the type of content that Google loves and that your visitors trust. That’s how your website will show up in more searches combined. Because the content is relevant, visitors to your website will be more engaged and your conversions will increase.
People want an easy to read, easy to view website that isn’t too difficult or complicated to navigate. The content we create is optimized for search engines and designed to convert. We focus on content that is genuinely helpful to every person that visits your website. This starts with creating relevant content that is aligned with what your customers are looking for because visitors are coming to your site in search of an answer or a solution to their problem. Our content development process ensures consistency in the way your brand is represented across all digital platforms and delivers the solution your customers are looking for.
The Need for a Responsive Website Design
Your business does not need just any other website. You need a responsive website, one that naturally adjusts its user interface and content organization depending on the size of the screen, the operating system, and the digital platform your customer is using to view your site. This is very important because the majority of internet users today use their mobile devices to surf and seek information. If your website is not optimized for the very small screens or the limited computing prowess of these mobile devices, then your website may not be viewed at all.
We can help you with this by making sure that your web design is fully optimized for both mobile and desktop users. And if you already have an existing website, we can help you further by designing a mobile version and have it integrated with your desktop site. This should minimize costs inherent in maintaining two separate websites.
User Experience Matters
What we would like you to understand is that, at the end of it all, your website must provide a very unique experience to your visitors. If they can navigate through your pages with very minimum clicks of a button or even at blindingly fast speeds of page loading, then they will spend more time on your site. The longer they stay, the better it is for your website. This also helps in the ranking of your business in search results listings.
Our Web Design Services
We believe in a multi-faceted approach to building websites. We don’t just design them; we make sure that it ranks highly in the search results, attracts more traffic to your website, and give you the opportunity to convert these leads into sales. Very few companies have this all-inclusive capability. Our SEO analysts, link-builders, and copywriters work together with our web designers to help create a website that will help deliver the results that you need.
Your website is your window to the world. Innovative Digital Marketing helps the world see you by making sure they like and love what they see. If you are ready to be seen and rise above your competitors, then give us a call today.